Master of Science in Marketing Management – MQF 7, 90 ECTS

This course is designed to enhance and upgrade the general management knowledge, skills, and aptitude of the students with special attention and focus on marketing by giving them the key inputs in the concerned areas through interactive lectures, case discussions workshops, roleplays, and self-learning exercises.

Key Information

Campus Level Format
Global College Malta Masters On Campus
Duration Pace Fees
18 months Full-Time € 8,650 (E.U Students)
Application Deadline Start Date Assessment
Feb/May/Sept/Dec 24 Feb/May/Sept/Dec 24 Assignments

About this Course

This is an Accredited Course by the Malta Further & Higher Education Authority (MFHEA), at MQF/EQF Level 7, with 90 ECTS.

Whether or not you have a management and business background, the Global College Malta Master of Science in Marketing Management will help develop your knowledge of contemporary management through a detailed exploration of the theory and practice of key business areas. This course is designed to enhance and upgrade the general management knowledge, skills, and aptitude of the students with special attention and focus on marketing by giving them the key inputs in the concerned areas through interactive lectures, case discussions workshops, roleplays, and self-learning exercises. The programme is delivered on a full-time basis mode in each key area by means of a student-centric learning approach. The whole programme is highly interactive, and it is expected to enrich the students’ knowledge in key managerial areas; sharpen their managerial skills; and enhance their professional competence in today’s highly dynamic business environment.

Learning Outcomes

By the end of the course, the learner will be able to:

  • demonstrate an in-depth and high-level knowledge of the theory and practice of business and management in contemporary organisations
  • demonstrate a high level knowledge of current and future anticipated global business and management issues as they relate to their chosen Masters award route
  • demonstrate a detailed and contemporary knowledge of the external context in which organisations operate and how they are managed from a sustainable and long term perspective
  • demonstrate a high level knowledge of the social, economic, financial, and technological aspects of organisations
  • demonstrate a detailed knowledge of the concept of leadership through strategic management
  • demonstrate a high level knowledge of the key contemporary issues in strategic people management, including:
    • HRM strategies for national and international organisations
    • employment relations
    • learning and development strategies for individuals and firms
    • legal aspects of managing employment relationships, leadership and its development and resourcing
  • demonstrate a high level knowledge of the key contemporary issues in Logistics and Supply Chain Management, Health and Social Care Management, Marketing, and Tourism and Events Management
  • demonstrate the knowledge to be able to transform organisations through strategic leadership, intellectual rigour and professional ethical values
  • demonstrate a high level and contemporary understanding of the uniqueness, complexities, and tensions within the employment relationship
  • demonstrate skills in problem-solving and conflict resolution.

Awarding Body

This qualification is awarded by Global College Malta. This qualification is accredited by the Malta Further and Higher Education Authority. MFHEA deems this MSc of Science in Marketing Management to be at MQF/EQF Level 7 with 90 ECTS in the Malta Qualifications Framework and the European Qualifications Framework for lifelong learning.

Entry Requirements

Applicants should hold:

  • A good degree from a recognised university institution or equivalent recognised higher education institution. Whilst a degree in a subject broadly related to Business and Management is advantageous, this is not essential. The application process will carefully consider the suitability of the student to successfully complete the programme based on the information provided. Where appropriate, a discussion will be held with the applicant to determine their suitability, or
  • A graduate level professional qualification from a recognised University institution or appropriate comparable recognised higher education institution. A graduate level professional qualification in a subject broadly related to Business and Management is advantageous. The application process will carefully consider the suitability of the student to successfully complete the programme based on the information provided. Where appropriate, a discussion will be held with the applicant to determine their suitability, or
  • Where appropriate, a pre-master’s orientation programme approved by Global College Malta.
  • Students whose first Language is not English and who have not previously been exposed to spoken and written English at a reasonably advanced level will normally be required to demonstrate an English competence of IELTS 6.0 or equivalent.

 If an applicant does not meet the above entry requirements, you are encouraged to contact the Academy for an interview.

Assessment Mode

Module Teaching & Assessment for all modules except Dissertation. The module will normally have the following assessment regime:

  • Written examination: this will typically account for some 40% of the final grade and takes the form of a written examination under controlled conditions.
  • Individual Essay(s): this will typically account for some 40% of the final grade and takes the form of a specialised essay. Students will be required to explore an emerging trend or topic within the theory and practice of the module discipline. This will require an extensive search of the relevant academic and practitioner-based literature and students will need to make reference to both academic and industrial/practitioner sources in their written work.
  • Group work: this will typically account for some 20% of the final grade and takes the form of a report. A selection of the groups will be invited to present or pitch at the end of the module to a panel.

Module Teaching & Assessment for Dissertation

  • Each student will be allocated a supervisor who will help them with the development of their project proposal, oversee progress with the project, comment as appropriate on draft materials produced by the student and be available to assist the student with the project, as appropriate.
  • The dissertation/major project is assessed via the production of a dissertation of some 10,000 to 12,000 words in length.
  • Where necessary, a viva voce will be conducted in those instances where the provisional mark is considered to be a marginal pass.
  • To successfully complete the module an overall pass mark of 40% must be achieved.
  • All assessments will be submitted via the internationally recognised plagiarism software Turnitin.

Language of Instruction & Delivery Mode

This programme will be delivered in English in our Campus in SmartCity in Kalkara. The course will be delivered through a flexible combination of modern face-to-face lectures, webinars, seminars and discussion forums, tutorials, group work, case studies, guest speakers, organisational visits and independent study.

Course Funding Schemes

This course is eligible for individual funding through these schemes: GET QUALIFIED SCHEME Candidates can benefit from a 70% rebate of the course fee via tax credits. Learn more about this scheme

About the Academy:

Kalkara

Malta

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    Course Outline:

    - Course: Master of Science in Marketing Management

    - MQF/EQF: 7

    - ECTS: 90

    - Mode of Learning: On Campus

    - Pace of Learning: Full-time

    - Assessment: Assignments & Examinations

    - Fee EU Students: €8,650

    - Fee non-EU Students: €9,150

    - Intakes:

    19/02/2024

    27/05/2024

    02/09/2024

    09/12/2024

    Course Syllabus & Modules:

    - Marketing in Practice (8 ECTS)

    - Strategic Management (8 ECTS)

    - Leadership Concepts & Strategies (8 ECTS)

    - Concepts & Strategies of International Marketing Management (8 ECTS)

    - Consumer Behaviour Insights (8 ECTS)

    - Services and Relationship Marketing (8 ECTS)

    - Using Digital Marketing and Social Media to gain competitive advantage (8 ECTS)

    - Dissertation/Major project (26 ECTS)

     

    Materials included in the fee:

    - Tuition Fee

    - Assessment Fee

    - Overall qualification certificate

    - Course material & tutorial support notes

     

     

     

     

     

     

     

     

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